Creative Skills Academy Students Complete Specialist Promo Producer Course

The Specialist Promo Producer course at WestKing culminates in a presentation with BBC guests.

A group of 12 students celebrated the completion of the Promo Producer course with a presentation event with guests from the BBC.

The Promo Producer course is a bespoke six-week course delivered by the Mayor’s Creative Skills Academy in partnership with BBC Studios. It is an innovative course which offers students the opportunity to:

• Gain professional work experience in creative promo producing
• Complete practical training and technical soft skills
• Access expert employability advice and support

Designed to provide realistic work experience, the course takes the students through the various stages of making a video promo – from creative inception to the finished product. 

The course was delivered in November and December at Westminster Kingsway’s Regent’s Park Centre with some sessions taking place online. Students also visited the BBC Studios to meet staff, learn about professional pathways and complete voiceovers and sound mixing for their projects. They also had the opportunity to work with a colourist at Halo, an award-winning post-production studio, and get practical insight into the colour grading process.

Course tutor Robbie Samuels, an experienced director and producer said: “I just wanted to make something where people would learn the things that no one told me and they’re quite tricky things, they’re not instinctive things.” 

Student Alex Fontaine said: “For me, it was really an eye-opener on a side of the industry I didn’t know much about, the creative side of promotions and ads. When speaking about the course tutor, he added: “I found him really excellent so I really enjoyed the course.”

Student Colin Russell said; “I had gaps in my knowledge about being a promo producer and this filled in the gaps and also gave me the opportunity to do a dry run at everything and now I feel a lot more confident.” 

By the end of the course, the students had created a finished piece of work that they can add to their showreel and send out to production companies. During the course presentation event, they were able to showcase their work in front of BBC Studio staff and the award-winning director and producer, Robbie Samuels. 

Following the course, students will be able to access post-course employment support, networking groups and access more skills and training.

Find out more about the wide range of courses offered by the Mayors Skills Academies here.

Learn more about Digital Media and Creative Computing courses here.

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